About us

Cleanliness & hygiene

The 4 Pillars

Clean

Delight

Disinfect

Protect

Facts & figures

About us

Who we are

 
Detergents Europe is the voice of the European cleaning and hygiene products industry. Our products and solutions support health, wellbeing and resilience across Europe by ensuring hygiene and cleanliness, enabling effective disinfection, protecting people and materials, and helping create clean, comfortable and welcoming spaces where people can live, work and feel confident every day.

nearly €50 billion market value

employees throughout the value chain

companies

The European cleaning and hygiene sector has a market value of nearly 50 billion, supporting around 360,000 jobs and spanning over 700 manufacturing sites across Europe, the association brings together industry expertise to advance innovative and sustainable solutions for a cleaner, healthier and more resilient Europe. 

The industry in Facts and Figures

Our Vision

A healthy and resilient Europe through innovative, safe and sustainable solutions.

Our mission

  • Champion our sector and public health

  • Leverage scientific expertise to proactively advocate

  • Elevate our voice to ensure balanced legislation across Europe

  • Anticipate the future challenges and opportunities for our sector

  • Network and collaborate with policy makers and value-chain stakeholders

A strong network of manufacturers, national associations and suppliers

Our network of national associations and member companies is our greatest asset. Together we are committed to leading and engaging in activities that deliver real added-value for our members and help the industry to realise its vision. Our positions are developed by teams of experts within the Detergents Europe membership.

National associations

Our national association members are organised at a country level and represent companies of all sizes. They are well-connected and active locally, enabling them to provide Detergents Europe with valuable insights while at the same time, contributing to our advocacy strategy and supporting their members in the effective implementation of European policy and legislation at national level.

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Corporate members

Detergents Europe’s corporate members comprise both small and medium sized as well as multi-national companies present across several European markets. In Europe, there are some 700 manufacturing facilities, 85% of which are operated by SMEs.

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Associate members

Our associate members are companies and associations active throughout the value chain, such as raw material suppliers, machine or appliance manufacturers and retailers. Together, this diverse membership brings to the table both wider perspectives and expertise.

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How Detergents Europe represents the sector

Detergents Europe represents a sector that brings essential products to market for cleanliness and hygiene in the home and in public spaces. As such, we contribute to Europe’s economy through employment, research and development, and innovative and sustainable cleaning and maintenance solutions that enable Europe’s businesses to function.

Our core business is to ensure availability of essential products and services that uphold our modern way of living, maintain our homes and businesses and protect our health through cleanliness and hygiene, in a safe and sustainable manner.

This is our fundamental raison d’être and we are open to engaging with the legislators on all issues that will shape our sector for the coming decades.

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Our history

Decades of advocacy for a cleaner, safer Europe — a journey that began in 1952.

Why join Detergents Europe?

Become part of the voice of the European cleaning and hygiene industry.