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Cleanliness & hygiene

The 4 Pillars

Clean

Delight

Disinfect

Protect

Facts & figures

Why A.I.S.E. became Detergents Europe

Why A.I.S.E. became Detergents Europe

The transition from A.I.S.E. to Detergents Europe is more than a name change. It reflects a clearer ambition to communicate the essential role cleaning and hygiene products play in society. Since 1952, A.I.S.E. has successfully represented the European cleaning &...