initiatives / consumer safety
Yellow patch artwork
An important part of product stewardship for the industry is providing users with information on how to use products so that they get the best performance from them and understand how to use them safely.
As part of Detergents Europe’s product stewardship on the safe use of liquid detergent capsules, companies have committed to reinforced communication to consumers on the need for safe storage and handling of capsules, and to always keep the products away from children.
Prominent extra labelling on the outer package of the product is one important aspect of this commitment. A toolkit provides manufacturers with artwork for placing on liquid detergent capsule packaging in a series of yellow panels, using a photographic image together with the safe use icons, to convey the vital message to “keep the product away from children” and emphasising the need to always close the pack after use.
Detergents Europe’s safe use icons are an important part of this industry wide product stewardship programme (PSP) for liquid detergent capsules. The programme is open to any company placing liquid detergent capsules on the market in the EU (+ Iceland, Liechtenstein, Norway, Switzerland and the UK). The programme includes, amongst others, a commitment to using the safety patch with the appropriate safe use icon.
In order to help promote the safe use of products in all markets, non-signatories of the PSP are allowed to freely use the relevant safe use panels as part of their packaging artwork, on condition that the guidance and requirements are strictly and fully observed.